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THE FREE CONTENT PLAN

52 video ideas.
Your business.
Completely free.

Enter your website. Get a personalised PDF with a video idea for every week of the year.

£0No card. No account.
A plan that’s yours to keep.

A year of ideas, built around your business.

Illustrative personalised content plan for Fern and Stone, shown as a PDF on a tablet and printed pages
Illustrative PDF presentation for fictional Fern & Stone.
52 ideas tailored to your business1 starting point for every week£0 to get your content moving

BUILT AROUND YOUR BUSINESS

Not “post something”.
Something worth posting.

Questions your customers might ask.
Answers that let your expertise show.

01 / HELP THEM GET STARTED

Where should I start with redesigning my garden?

Turn an overwhelming first step into a useful conversation.

02 / SHOW YOUR EXPERTISE

How can a small garden feel more spacious?

Share an idea that helps people see what you know.

03 / ANSWER A REAL QUESTION

What makes a garden easy to look after?

Help a potential customer make a more confident decision.

Sample ideas, not a generated plan. Your own plan will be based on your website and the details you share.

FROM A PLAN TO SOMETHING PEOPLE SEE

Pick an idea. Film it.
Put your business out there.

01

Choose your next idea.

Open your plan and pick a topic that feels right.

02

Bring the idea to life.

Pick up your phone and share what you know.

Illustrative garden designer discussing a finished project with happy clients
03

Give people a reason to choose you.

Help future customers see your expertise and picture working with you.

Illustrative business scenes, not customer results. Filming and publishing are separate from the content plans.

THAT REALLY IS THE STARTING POINT

You bring the website.
We build the plan.

01

Share your website.

Tell us a little about your business and who you want to reach.

02

Get your tailored ideas.

52 video questions, delivered as a personalised PDF by email.

03

Pick a question. Hit record.

Answer in your own words. You already know more than you think.

WANT HELP WITH WHAT TO SAY, TOO?

The idea is just the start.

The Full Plan adds hooks, suggested scripts, filming guidance and your own planning board.

Explore the Full Plan

YOUR FREE CONTENT PLAN

Your business has
plenty to say.

Let’s turn what you know into a year of video ideas.

£0Free PDF
52 personalised video questions
Coming soon

A simpler way to plan
your content is on its way.

Explore the sample plan ↑

A few useful answers.

What exactly do I get?

52 video questions tailored to your business, in a PDF sent by email. One starting point for every week of the year. The Free Plan does not include the online board.

Is it available now?

The Free Plan is coming soon. Delivery turnaround will be confirmed at launch.

Do I need any special skills or software?

No account or specialist software. Open your PDF and choose a question you can answer. Review the ideas and use your own knowledge to make each answer yours.